Key Concepts and Models of Strategic Innovation Management in Ukraine: Modern Approaches
Skrypnyk S. V.

Skrypnyk, Svitlana V. (2025) “Key Concepts and Models of Strategic Innovation Management in Ukraine: Modern Approaches.” The Problems of Economy 2:77–85.
https://doi.org/10.32983/2222-0712-2025-2-77-85

Section: Economics and national economy management

UDC 330.341.1

Abstract:
The current stage of economic development is characterized by unprecedented rates of technological change, market globalization, and increasing competitive pressure, which poses new complex challenges for enterprises in the field of innovation management. This article is dedicated to a comprehensive analysis of modern conceptions and models of strategic innovation management through the lens of transformational changes occurring in both the Ukrainian and global economies. The research is particularly relevant due to the necessity of adapting traditional approaches to the conditions of the digital economy, global crises (such as the COVID-19 pandemic and the ongoing war in Ukraine), and growing demands for sustainable development. The analysis is based on a systemic study of scientific works by leading Ukrainian researchers, which has allowed for the identification and classification of three key directions in the development of the theory of strategic innovation management. The first direction is associated with adaptive management models, which gain particular significance in conditions of instability and uncertainty. The second direction encompasses the digital transformation of innovation processes, particularly the implementation of artificial intelligence, big data technologies, and the Internet of Things. The third direction emphasizes the integration of ESG (environmental, social, and governance) principles into the innovation strategies of enterprises. An important aspect of the research is the analysis of the specifics of the Ukrainian context, particularly the impact of the war on innovation processes and the need to develop special crisis management models. The research results demonstrate that traditional linear models of innovation management are losing their efficiency and are being replaced by more flexible approaches such as Agile, Lean Startup, and other iterative methods. Special attention is given to analyzing the obstacles to the implementation of innovative strategies in Ukrainian conditions, including insufficient funding, weak integration of science and business, and limited access to international technology markets. The article provides a detailed systematization of contemporary models of strategic management of innovations, considering their strengths and weaknesses, as well as the areas of most effective application. The suggestions for developing hybrid models that combine elements of ecosystem approaches, open innovations, and digital solutions are particularly valuable in practice. The model of strategic financing of innovations proposed by the author is aimed at stimulating innovative activity and ensuring sustainable economic growth. The research also highlights promising directions for further development of the theory of strategic management of innovations in Ukraine, particularly the need for a comprehensive methodology that would consider the specifics of the domestic economy and individual sectors.

Keywords: strategic management of innovations, digital transformation, adaptive models, ESG integration, Ukrainian context, crisis strategies, hybrid models.

Fig.: 2. Tabl.: 2. Bibl.: 23.

Skrypnyk Svitlana V. – Doctor of Sciences (Economics), Associate Professor, Professor, Department of Entrepreneurship, Accounting and Finance, Kherson State Agrarian and Economic University (23 Stritenska Str., Kherson, 73006, Ukraine)
Email: skrypniksvitlana2021@gmail.com

List of references in article

Maliuta, L. Ya. “Stratehichne upravlinnia innovatsiinym rozvytkom pidpryiemstva“ [Strategic Management of Innovative Development of an Enterprise]. Ternopil : FOP Palianytsia V. A., 2016. https://elartu.tntu.edu.ua/bitstream/123456789/17974/5/Strategichne_upravlinnja_innovacijnym_rozvytkom_pidpryjemstva.pdf
Polinkevych, O. M., and Volynets, I. H. “Upravlinnia stratehichnymy zminamy ta innovatsiiamy na pidpryiemstvi“ [Managing Strategic Changes and Innovations in the Enterprise]. Lutsk : Vezha-Druk, 2018. https://evnuir.vnu.edu.ua/bitstream/123456789/15845/1/Polinkevych_USZIP_red.pdf
Yurynets, Z. V., Hnylianska, L. I., and Yurynets, R. V. “Upravlinnia innovatsiinym rozvytkom“ [Innovation Management]. Lviv : SPOLOM, 2021. https://econom.lnu.edu.ua/wp-content/uploads/2018/07/Upravlinnia-innovatsiynym-rozvytkom.pdf
Shulhina, L. M., and Yukhymenko, V. V. “Innovatsiinyi rozvytok pidpryiemstv: formuvannia stratehii“ [Innovative Development of Enterprises: Strategy Formation]. Kyiv : Univest PrePress, 2015. http://management.fmm.kpi.ua/wp-content/uploads/2015/04/Innovaciyniy_rozvitok_mashinobud.pdf
Breus, S. V., and Bondar, A. L. “Innovatsii yak skladova stratehii upravlinnia konkurentospromozhnistiu subiekta hospodariuvannia“ [Innovation as a Component of a Business Entity's Competitiveness Management Strategy]. Ekonomika ta suspilstvo, no. 32 (2021). DOI: https://doi.org/10.32782/2524-0072/2021-32-106
Lavrynenko, S. O., and Zelinska, A. M. “Stratehichne upravlinnia innovatsiinymy protsesamy: osoblyvosti ta neobkhidnist“ [Strategic Management of Innovation Processes: Features and Necessity]. Prychornomorski ekonomichni studii. 2019. http://bses.in.ua/journals/2019/37_2019/20.pdf
Horal, L., Brych, B., and Klymenko, K. “Stratehichne upravlinnia innovatsiinymy protsesamy pidpryiemstv enerhetyky“ [Strategic Management of Innovation Processes of Energy Enterprises]. Ekonomichnyi analiz, vol. 31, no. 1 (2021): 271-278. DOI: https://doi.org/10.35774/econa2021.01.271
Kashchena, N. “Formuvannia innovatsiinoi stratehii upravlinnia ekonomichnoiu aktyvnistiu pidpryiemstva torhivli“ [Formation of an Innovative Strategy for Managing the Economic Activity of a Trading Enterprise]. Pidpryiemnytstvo ta innovatsii, no. 11-2 (2020): 37-43. DOI: https://doi.org/10.37320/2415-3583/11.24
Arefieva, O. V., and Poberezhna, Z. M. “Stratehichne upravlinnia innovatsiinistiu biznes-protsesiv pidpryiemstva na konkurentnykh rynkakh“ [Strategic Management of Innovativeness of Enterprise Business Processes in Competitive Markets]. Biznes Inform. 2019. https://www.business-inform.net/export_pdf/business-inform-2019-11_0-pages-108_116.pdf
Bilinska, V. “Suchasni innovatsiini tekhnolohii v silskomu hospodarstvi: osnovna kharakterystyka ta perspektyvy vprovadzhennia“ [Modern Innovative Technologies in Agriculture: Main Characteristics and Prospects for Implementation]. Visnyk Kyivskoho natsionalnoho universytetu imeni Tarasa Shevchenka. Ekonomika. 2015. http://nbuv.gov.ua/UJRN/VKNU_Ekon_2015_7_13
Brych, V. Ya. et al. “Upravlinnia innovatsiinym rozvytkom pidpryiemstva“ [Management of Innovative Development of the Enterprise]. Ternopil : TNEU, 2019. http://dspace.wunu.edu.ua/handle/316497/33671
Chernikova, N., Bondarenko, I., and Okopnyi, M. “Stratehichne upravlinnia innovatsiinym rozvytkom silskohospodarskykh pidpryiemstv na ekolohichnykh zasadakh“ [Strategic Management of Innovative Development of Agricultural Enterprises on Ecological Principles]. Ekonomika ta suspilstvo, no. 34 (2021). DOI: https://doi.org/10.32782/2524-0072/2021-34-84
Kovtunenko, K. V., and Parieva, O. O. “Stratehichne upravlinnia innovatsiinym rozvytkom pidpryiemstva: sutnist, klasyfikatsiia stratehii“ [Strategic Management of Innovative Development of an Enterprise: Essence, Classification of Strategies]. Ekonomichnyi zhurnal Odeskoho politekhnichnoho universytetu. 2020. https://economics.net.ua/ejopu/2020/No2/128.pdf
Rohoza, M. Ye., and Verhal, K. Yu. “Stratehichnyi innovatsiinyi rozvytok pidpryiemstv: modeli ta mekhanizmy“ [Strategic Innovative Development of Enterprises: Models and Mechanisms]. Poltava : RV PUET, 2011. http://194.44.39.210/bitstream/123456789/4458/1/%D0%A0%D0%BE%D0%B3%D0%BE%D0%B7%D0%B0%20%D0%9C.%D0%84.%2C%20%D0%92%D0%B5%D1%80%D0%B3%D0%B0%D0%BB%20%D0%9A.%D0%AE.%20%D0%9C%D0%BE%D0%BD%D0%BE%D0%B3%D1%80%D0%B0%D1%84%D1%96%D1%8F%20%D0%A1%D0%A2%D0%A0%D0%90%D0%A2%D0%95%D0%93%D0%86%D0%A7%D0%9D%D0%98%D0%99%20%D0%86%D0%9D%D0%9D%D0%9E%D0%92%D0%90%D0%A6%D0%86%D0%99%D0%9D%D0%98%D0%99%20%D0%A0%D0%9E%D0%97%D0%92%D0%98%D0%A2%D0%9E%D0%9A%20%D0%9F%D0%86%D0%94%D0%9F%D0%A0%D0%98%D0%84%D0%9C%D0%A1%D0%A2%D0%92%20%D0%9C%D0%9E%D0%94%D0%95%D0%9B%D0%86%20%D0%A2%D0%90%20%D0%9C%D0%95%D0%A5%D0%90%D0%9D%D0%86%D0%97%D0%9C%D0%98.pdf
Transformatsiia biznesu dlia staloho maibutnoho: doslidzhennia, tsyfrovizatsiia ta innovatsii [Business Transformation for a Sustainable Future: Research, Digitalization, and Innovation]. Ternopil: FOP Palianytsia V. A., 2024.
Bondarchuk, N., Vasilieva, L., and Minkovska, A. “Stratehichne upravlinnia innovatsiinym rozvytkom ahrarnoho pidpryiemstva dlia zabezpechennia yoho finansovo-ekonomichnoi bezpeky“ [Strategic Management of Innovative Development of an Agricultural Enterprise to Ensure its Financial and Economic Security]. Pidpryiemnytstvo ta innovatsii, no. 23 (2022): 37-41. DOI: https://doi.org/10.37320/2415-3583/23.7
Zeleniak, V., and Darushyn, O. “Teoretyko-metodychni zasady stratehichnoho upravlinnia innovatsiinoiu diialnistiu pererobnykh pidpryiemstv“ [Theoretical and Methodological Principles of Strategic Management of Innovative Activities of Processing Enterprises]. Ekonomika ta suspilstvo, no. 66 (2024). DOI: https://doi.org/10.32782/2524-0072/2024-66-21
Volkova, M., and Podvihin, A. “Stratehichnyi pidkhid upravlinnia innovatsiinoiu diialnistiu pidpryiemstva“ [Strategic Approach to Managing an Enterprise's Innovation Activities]. Ekonomika ta suspilstvo, no. 64 (2024). DOI: https://doi.org/10.32782/2524-0072/2024-64-133
“Innovatsiinyi rozvytok diialnosti subiektiv hospodariuvannia v umovakh voiennoho ta povoiennoho stanu: teoriia, praktyka, analityka“ [Innovative Development of Business Entities in Wartime and Post-war Conditions: Theory, Practice, Analytics]. Kharkiv : KhNEU im. S. Kuznetsia, 2024. http://repository.hneu.edu.ua/bitstream/123456789/33198/1/2024-%D0%9F%D0%BE%D0%BD%D0%BE%D0%BC%D0%B0%D1%80%D0%B5%D0%BD%D0%BA%D0%BE%20%D0%92%D0%A1%2C%20%D0%9C%D0%B0%D0%BB%D1%8F%D1%80%D0%B5%D1%86%D1%8C%20%D0%9B%D0%9C%2C%20%D0%92%D0%BD%D1%83%D0%BA%D0%BE%D0%B2%D0%B0%20%D0%9D%D0%9C%20%D1%82%D0%B0%20%D1%96%D0%BD.pdf
“European Commission. Horizon Europe: The EU Research and Innovation Programme (2021-2027)“. Luxembourg: Publications Office of the European Union, 2021. https://commission.europa.eu/funding-tenders/find-funding/eu-funding-programmes/horizon-europe_en
Gompers, P., and Lerner, J. “The Venture Capital Cycle“. Cambridge, MA : MIT Press, 2004. https://www.researchgate.net/publication/228320036_The_Venture_Capital_Cycle
“Ukrainska asotsiatsiia venchurnoho ta pryvatnoho kapitalu (UVCA). Zvit pro venchurni investytsii v Ukraini u 2023 rotsi“ [Ukrainian Venture and Private Equity Association (UVCA). Report on Venture Investments in Ukraine in 2023]. https://uvca.eu/uk
“Financing SMEs and Entrepreneurs 2022: An OECD Scoreboard. OECD Publishing, Paris, 2022“. OECD. https://www.oecd.org/en/publications/financing-smes-and-entrepreneurs-2022_e9073a0f-en.html